Sameday Health — a next-generation healthcare provider redefining clinical experiences through human-centered design and immediate accessibility.

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In an industry dominated by sterile environments and fragmented branding, Sameday Health set out to humanize health. From day one, Keno architected the brand identity from the ground up — not just creating a visual system, but designing a complete sensory experience that reshaped how people engaged with healthcare spaces.

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Collaborating with artists and creators, we developed activations that lived far beyond traditional campaigns — transforming cars, trucks, and everyday objects into mobile brand ambassadors. We built an apparel production and design system for 3,500 employees, ensuring every detail carried the same brand DNA. In parallel, we partnered with ex-Frank Gehry architects to design retail locations that invited trust and calm, down to custom-built lamps that became signature touchpoints in the clinics.

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On the communications side, we orchestrated nationwide creative rollouts across airports, highways, and digital platforms — ensuring the brand’s presence was not only seen, but felt. From ads to emails, every asset echoed the same ethos: healthcare reimagined as a personal, human, and connected experience.

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Sameday Health wasn’t built as a transactional service. It was crafted as a holistic brand environment — where design, architecture, and communication converge to make healthcare immediate, accessible, and beautifully human.

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“Keno was always on point, bringing creativity and vision while ensuring our brand stayed consistent as we scaled Sameday Health. He had a great eye for balancing form and function—making sure our physical spaces looked great and served their purpose while keeping our marketing campaigns cohesive and on-brand across the U.S.” - CMO, Colette Dill-Lerner

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